Canned Cocktails and Mocktails Invest in Flavor

Ready-to-drink cocktails and mocktails are taking the world by storm. Once novelty beverages with a small following, they have exploded in popularity since 2020 when drinking at a bar was out of the question. A recent IWSR survey1 notes that hard seltzers comprise 60% of the US ready-to-drink market, with canned cocktails not far behind. […]