Choosing Flavors for Granola and Breakfast Bar Items

With the health and natural foods movement has come the newfound popularity of items such as granola bars and snack bars. Originally, these food items were fairly simple, with the flavors used to create them largely consisting of natural food flavors, grains, and fruits. However, as the number of granola and breakfast bars on the market continue to rise and more consumers than ever purchase these items, a number of new flavors have been released that challenge the way buyers think about these healthy snacks.



One of the biggest trends in the past few years has been the creation of granola and breakfast bars that offer rich, gourmet dessert flavors in a much healthier package. Flavorists may consider recreating classic dessert treats such as s’mores, coconut cake, tiramisu, or any other number of sweet treats through the addition of flavor ingredients such as Advanced Biotech’s Natural Delta Dodecalactone, Natural Coffeetone, and Natural Butyl Butyrl Lactate.


Another trend in the granola and breakfast bar industry is the creation of items that give buyers the pleasant taste of their favorite candy bar and confectionery items while still offering the healthy benefits of whole grains. Flavors such as caramel, which can be recreated by using Advanced Biotech’s Natural Ethyl Pyruvate, and chocolate, which can be recreated with Advanced Biotech’s Natural Choclatone, are just two examples of the many food items that can go into making a product taste and feel like a treat from the candy aisle.


Of course, standard favorites are still popular within the granola and breakfast bar industry, including fruit fillings made with cherry, strawberry, and other flavors as well as flavors such as honey and maple. Choosing the right flavors largely depends on the experience that the flavorist is attempting to recreate.


Regardless of whether the product is designed to give buyers a healthy alternative or to give them a healthy snacking experience, being experimental with the flavors they choose allow flavorists to offer a new range of products to customers.