marshmallow flavors
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A Unique Twist to Marshmallow Flavors

Entire volumes could be written on the new and innovative ways that companies have come up with to flavor marshmallows. However, there is a new contender for the innovation crown when it comes to marshmallow flavors. Unflavored white marshmallows has been the most popular for decades, primarily because of the supporting role it plays in […]

nutritional drinks
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Creating Great Flavors for Nutritional Drinks

For many people, the concept of nutritional drinks – whether it is designed to supplement a low-calorie diet or to enhance one’s protein intake – doesn’t inspire the senses. However, that could soon change, as many great new products are being designed and hitting the market. Creating nutritional drinks that are able to meet their […]

flavored milk products
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Flavored Milk Products Increasing in Popularity

Flavored milk products have always been popular, especially among younger children. However, just because flavored milk is meant for kids does not mean it cannot be enjoyed by adults, as well. This is something that the dairy and plant-based industries are realizing, and subsequently a range of flavored milk products outside of the standard flavors […]

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The Use of Cocoa and Chocolate Aroma in Products

Chocolate and cocoa are almost universally beloved as flavors, but that’s not the only aspect of these products that people crave. The aroma of chocolate and cocoa is just as important to people as its flavor, and is widely regarded as one of the world’s favorite flavors overall, tying with classics such as vanilla for […]

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Muddy Buns: A Fast Growing Flavor Hit

Muddy buns are the new craze, and it’s not hard to see why. With the popularity of Asian foods in the flavor industry combined with consumers’ desire for fun and delicious products, muddy buns also knows as “dirty bread” has a lot to offer. First popularized in early 2017 by Beijing’s Bad Farmers & Our […]

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Creative Cupcake Flavors

No dessert food options has received quite as much attention over the past few years as cupcakes. Whether they’re pre-made for grocery store shelves, prepared at bakeries, or mixes put together for buyers to make at home, there are an incredible number of delicious cupcake options available these days. And while traditionally dessert options have […]

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Designing Flavors for Ice Cream Cakes

Though they are especially popular during the warmer months, ice cream cakes have quickly become an attractive alternative to regular cakes year-round. One of the most notable things about ice cream cakes is the fact that they are available in an incredibly wide range of flavors, from basic flavors to more complex flavors that replicate […]

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The Continuing Popularity of Hazelnut Flavors

Hazelnut is a perennial flavor favorite when compared to other nut flavors, and for good reason. The combination of sweet and woody makes hazelnut perfect for a number of different food products, though it is especially popular in products such as confectionary items, desserts, and a number of different types of beverages. It is especially […]

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Creating Products for the Food Service Industry

Flavorists who work on products for the mass market are, for the most part, focusing on creating ready-made products. With the exception of ingredients that customers must add themselves, as is sometimes the case with prepackaged food products, flavorists are offering buyers the complete package when it comes to food flavors. This is not necessarily […]

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What are the Uses of Walnut Flavor?

When it comes to flavor ingredients, most people are aware of the importance of the most popular flavors. Apple, pineapple, and citrus flavors are just a few examples of the “big guns” in the flavor industry, appearing in tasty treats ranging from beverages to baked goods. Even almond gets its fair share of recognition, being […]